{"id":622,"date":"2023-06-08T16:41:10","date_gmt":"2023-06-08T16:41:10","guid":{"rendered":"https:\/\/zaam360.com\/?page_id=622"},"modified":"2025-10-02T07:09:22","modified_gmt":"2025-10-02T07:09:22","slug":"performance-marketing","status":"publish","type":"page","link":"https:\/\/zaam360.com\/index.php\/performance-marketing\/","title":{"rendered":"Performance Marketing"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"622\" class=\"elementor elementor-622\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ce221f9 e-flex e-con-boxed e-con e-parent\" data-id=\"ce221f9\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_bottom&quot;:&quot;waves&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\n\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\n\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\n\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\n\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8c44207 e-con-full e-flex e-con e-child\" data-id=\"8c44207\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e63b8b elementor-widget elementor-widget-heading\" data-id=\"1e63b8b\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Take Your Social Media Marketing to <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-adeed87 elementor-widget elementor-widget-heading\" data-id=\"adeed87\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Performance Marketing\n<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1dfb075 elementor-widget elementor-widget-text-editor\" data-id=\"1dfb075\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Performance Marketing is a results-driven approach to digital advertising where brands pay only for measurable actions\u2014such as clicks, leads, downloads, or sales\u2014instead of just impressions or reach. Unlike traditional marketing, which focuses on visibility and awareness, performance marketing ensures every campaign is directly tied to return on investment (ROI), making it a cost-effective way for businesses to achieve growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-61d65ba e-flex e-con-boxed e-con e-child\" data-id=\"61d65ba\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f6ccb71 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"f6ccb71\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"tel:+966567569928\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-phone-alt\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact Us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0517792 elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"0517792\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/zaam360.com\/index.php\/portfolio\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"far fa-file-archive\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Portfolio<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c494246 e-con-full e-flex e-con e-child\" data-id=\"c494246\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d52f9a2 elementor-widget elementor-widget-image\" data-id=\"d52f9a2\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;_animation&quot;:&quot;none&quot;,&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/tablet-black-woman-and-social-media-manager-at-a-2022-12-29-20-11-12-utc.jpg\" class=\"attachment-full size-full wp-image-926\" alt=\"\" srcset=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/tablet-black-woman-and-social-media-manager-at-a-2022-12-29-20-11-12-utc.jpg 2000w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/tablet-black-woman-and-social-media-manager-at-a-2022-12-29-20-11-12-utc-300x200.jpg 300w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/tablet-black-woman-and-social-media-manager-at-a-2022-12-29-20-11-12-utc-1024x683.jpg 1024w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/tablet-black-woman-and-social-media-manager-at-a-2022-12-29-20-11-12-utc-768x512.jpg 768w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/tablet-black-woman-and-social-media-manager-at-a-2022-12-29-20-11-12-utc-1536x1025.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-28116a0 e-flex e-con-boxed e-con e-parent\" data-id=\"28116a0\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6e48a32 e-con-full e-flex e-con e-child\" data-id=\"6e48a32\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bfdf8ff elementor-widget elementor-widget-image\" data-id=\"bfdf8ff\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"500\" height=\"297\" src=\"http:\/\/zaam360.com\/wp-content\/uploads\/2025\/10\/Screenshot-2025-10-02-at-10.08.27-AM-e1759388946238.png\" class=\"attachment-full size-full wp-image-1945\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ca8f59 e-con-full e-flex e-con e-child\" data-id=\"1ca8f59\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8c99945 elementor-widget elementor-widget-heading\" data-id=\"8c99945\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Performance marketing campaigns rely on real-time tracking, analytics, and optimization:<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7ff6921 elementor-widget elementor-widget-heading\" data-id=\"7ff6921\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;0.5&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}},&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;mobile&quot;],&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Performance Marketing Works<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aef45c5 elementor-widget elementor-widget-text-editor\" data-id=\"aef45c5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-start=\"754\" data-end=\"848\"><p data-start=\"757\" data-end=\"848\"><strong data-start=\"757\" data-end=\"774\">Goal Setting:<\/strong> Defining clear objectives (e.g., lead generation, sales, app installs).<\/p><\/li><li data-start=\"849\" data-end=\"978\"><p data-start=\"852\" data-end=\"978\"><strong data-start=\"852\" data-end=\"874\">Channel Selection:<\/strong> Choosing the best platforms such as Google Ads, Facebook, Instagram, LinkedIn, or affiliate networks.<\/p><\/li><li data-start=\"979\" data-end=\"1071\"><p data-start=\"982\" data-end=\"1071\"><strong data-start=\"982\" data-end=\"998\">Ad Creation:<\/strong> Developing creative content that captures attention and drives action.<\/p><\/li><li data-start=\"1072\" data-end=\"1205\"><p data-start=\"1075\" data-end=\"1205\"><strong data-start=\"1075\" data-end=\"1104\">Targeting &amp; Optimization:<\/strong> Using data-driven tools like demographics, interests, and retargeting to reach the right audience.<\/p><\/li><li data-start=\"1206\" data-end=\"1359\"><p data-start=\"1209\" data-end=\"1359\"><strong data-start=\"1209\" data-end=\"1225\">Measurement:<\/strong> Tracking KPIs (Key Performance Indicators) such as CPC (Cost per Click), CPA (Cost per Acquisition), and ROAS (Return on Ad Spend).<\/p><\/li><li data-start=\"1360\" data-end=\"1438\"><p data-start=\"1363\" data-end=\"1438\"><strong data-start=\"1363\" data-end=\"1381\">Payment Model:<\/strong> Businesses only pay when a desired action is achieved.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b640e47 e-flex e-con-boxed e-con e-parent\" data-id=\"b640e47\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6f28b5b e-con-full e-flex e-con e-child\" data-id=\"6f28b5b\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2f8271e elementor-widget elementor-widget-heading\" data-id=\"2f8271e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Performance Marketing Channels<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51128c2 elementor-widget elementor-widget-text-editor\" data-id=\"51128c2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul data-start=\"1485\" data-end=\"2043\"><li data-start=\"1485\" data-end=\"1586\"><p data-start=\"1487\" data-end=\"1586\"><strong data-start=\"1487\" data-end=\"1521\">Search Engine Marketing (SEM):<\/strong> Ads on platforms like Google to capture intent-driven traffic.<\/p><\/li><li data-start=\"1587\" data-end=\"1677\"><p data-start=\"1589\" data-end=\"1677\"><strong data-start=\"1589\" data-end=\"1610\">Social Media Ads:<\/strong> Targeted campaigns on Facebook, Instagram, TikTok, and LinkedIn.<\/p><\/li><li data-start=\"1678\" data-end=\"1743\"><p data-start=\"1680\" data-end=\"1743\"><strong data-start=\"1680\" data-end=\"1704\">Display Advertising:<\/strong> Banner ads across websites and apps.<\/p><\/li><li data-start=\"1744\" data-end=\"1852\"><p data-start=\"1746\" data-end=\"1852\"><strong data-start=\"1746\" data-end=\"1770\">Affiliate Marketing:<\/strong> Partnering with publishers or influencers who earn commission per sale or lead.<\/p><\/li><li data-start=\"1853\" data-end=\"1942\"><p data-start=\"1855\" data-end=\"1942\"><strong data-start=\"1855\" data-end=\"1878\">Native Advertising:<\/strong> Ads integrated seamlessly into content for higher engagement.<\/p><\/li><li data-start=\"1943\" data-end=\"2043\"><p data-start=\"1945\" data-end=\"2043\"><strong data-start=\"1945\" data-end=\"1969\">Email &amp; Retargeting:<\/strong> Re-engaging potential customers who showed interest but didn\u2019t convert.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-185d230 elementor-widget elementor-widget-text-editor\" data-id=\"185d230\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Combining Social Media Marketing with Extended Virtual Tours allows you to create a multi-dimensional digital presence that captivates and converts. Let Zaam360 help you take your social media game to new heights and provide an unforgettable virtual experience for your audience.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9178086 e-con-full e-flex e-con e-child\" data-id=\"9178086\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec79231 elementor-widget elementor-widget-heading\" data-id=\"ec79231\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Impact of Performance Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f7ecee elementor-widget elementor-widget-text-editor\" data-id=\"0f7ecee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"2091\" data-end=\"2114\"><strong data-start=\"2091\" data-end=\"2112\">Positive Impacts:<\/strong><\/p><ul data-start=\"2115\" data-end=\"2335\"><li data-start=\"2115\" data-end=\"2172\"><p data-start=\"2117\" data-end=\"2172\">High accountability\u2014every dollar spent is measurable.<\/p><\/li><li data-start=\"2173\" data-end=\"2231\"><p data-start=\"2175\" data-end=\"2231\">Greater efficiency compared to traditional media buys.<\/p><\/li><li data-start=\"2232\" data-end=\"2278\"><p data-start=\"2234\" data-end=\"2278\">Real-time optimization for better results.<\/p><\/li><li data-start=\"2279\" data-end=\"2335\"><p data-start=\"2281\" data-end=\"2335\">Flexibility to scale campaigns up or down instantly.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02bb89c elementor-widget elementor-widget-text-editor\" data-id=\"02bb89c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"2337\" data-end=\"2354\"><strong data-start=\"2337\" data-end=\"2352\">Challenges:<\/strong><\/p><ul data-start=\"2355\" data-end=\"2605\"><li data-start=\"2355\" data-end=\"2405\"><p data-start=\"2357\" data-end=\"2405\">Requires constant monitoring and optimization.<\/p><\/li><li data-start=\"2406\" data-end=\"2452\"><p data-start=\"2408\" data-end=\"2452\">Increasing competition drives up ad costs.<\/p><\/li><li data-start=\"2453\" data-end=\"2533\"><p data-start=\"2455\" data-end=\"2533\">Dependence on third-party platforms (Google, Meta, etc.) and their policies.<\/p><\/li><li data-start=\"2534\" data-end=\"2605\"><p data-start=\"2536\" data-end=\"2605\">Overemphasis on short-term results may overlook long-term branding.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8f260f0 e-con-full e-flex e-con e-child\" data-id=\"8f260f0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a534505 elementor-widget elementor-widget-image\" data-id=\"a534505\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"2000\" height=\"1333\" src=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-addiction-2021-09-24-02-56-43-utc.jpg\" class=\"attachment-full size-full wp-image-924\" alt=\"\" srcset=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-addiction-2021-09-24-02-56-43-utc.jpg 2000w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-addiction-2021-09-24-02-56-43-utc-300x200.jpg 300w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-addiction-2021-09-24-02-56-43-utc-1024x682.jpg 1024w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-addiction-2021-09-24-02-56-43-utc-768x512.jpg 768w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-addiction-2021-09-24-02-56-43-utc-1536x1024.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-15e0f46 e-flex e-con-boxed e-con e-parent\" data-id=\"15e0f46\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-909ec9a e-con-full e-flex e-con e-child\" data-id=\"909ec9a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc6852f elementor-widget elementor-widget-image\" data-id=\"fc6852f\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:0,&quot;end&quot;:100}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;,&quot;mobile&quot;]}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1306\" src=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-and-marketing-virtual-icons-screen-ta-2022-10-31-23-53-29-utc.jpg\" class=\"attachment-full size-full wp-image-925\" alt=\"\" srcset=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-and-marketing-virtual-icons-screen-ta-2022-10-31-23-53-29-utc.jpg 2000w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-and-marketing-virtual-icons-screen-ta-2022-10-31-23-53-29-utc-300x196.jpg 300w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-and-marketing-virtual-icons-screen-ta-2022-10-31-23-53-29-utc-1024x669.jpg 1024w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-and-marketing-virtual-icons-screen-ta-2022-10-31-23-53-29-utc-768x502.jpg 768w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/social-media-and-marketing-virtual-icons-screen-ta-2022-10-31-23-53-29-utc-1536x1003.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6d765e0 e-con-full e-flex e-con e-child\" data-id=\"6d765e0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b094a8d elementor-widget elementor-widget-heading\" data-id=\"b094a8d\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;0.5&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}},&quot;motion_fx_opacity_effect&quot;:&quot;yes&quot;,&quot;motion_fx_opacity_range&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;mobile&quot;],&quot;motion_fx_opacity_direction&quot;:&quot;out-in&quot;,&quot;motion_fx_opacity_level&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]}}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Future of Performance Marketing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e21a25c elementor-widget elementor-widget-text-editor\" data-id=\"e21a25c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li data-start=\"2653\" data-end=\"2724\"><p data-start=\"2655\" data-end=\"2724\"><strong data-start=\"2655\" data-end=\"2693\">AI-driven targeting and automation<\/strong> for smarter ad optimization.<\/p><\/li><li data-start=\"2725\" data-end=\"2822\"><p data-start=\"2727\" data-end=\"2822\"><strong data-start=\"2727\" data-end=\"2758\">First-party data strategies<\/strong> due to stricter privacy laws and reduced third-party cookies.<\/p><\/li><li data-start=\"2823\" data-end=\"2910\"><p data-start=\"2825\" data-end=\"2910\"><strong data-start=\"2825\" data-end=\"2854\">Integration with branding<\/strong>\u2014balancing measurable results with brand storytelling.<\/p><\/li><li data-start=\"2911\" data-end=\"2987\"><p data-start=\"2913\" data-end=\"2987\"><strong data-start=\"2913\" data-end=\"2949\">Cross-channel attribution models<\/strong> to track the full customer journey.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bc6e23d e-flex e-con-boxed e-con e-parent\" data-id=\"bc6e23d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;,&quot;shape_divider_top&quot;:&quot;waves&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-shape elementor-shape-top\" aria-hidden=\"true\" data-negative=\"false\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M421.9,6.5c22.6-2.5,51.5,0.4,75.5,5.3c23.6,4.9,70.9,23.5,100.5,35.7c75.8,32.2,133.7,44.5,192.6,49.7\n\tc23.6,2.1,48.7,3.5,103.4-2.5c54.7-6,106.2-25.6,106.2-25.6V0H0v30.3c0,0,72,32.6,158.4,30.5c39.2-0.7,92.8-6.7,134-22.4\n\tc21.2-8.1,52.2-18.2,79.7-24.2C399.3,7.9,411.6,7.5,421.9,6.5z\"\/>\n<\/svg>\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-09d6f06 e-con-full e-flex e-con e-child\" data-id=\"09d6f06\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5d96404 elementor-widget__width-initial elementor-widget elementor-widget-heading\" data-id=\"5d96404\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">your online presence into a dynamic and immersive journey<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-934a5cc elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"934a5cc\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-md\" href=\"https:\/\/zaam360.com\/index.php\/contact-us-2\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-arrow-right\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Contact Us<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c43781f e-con-full e-flex e-con e-child\" data-id=\"c43781f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e876cf7 elementor-widget elementor-widget-image\" data-id=\"e876cf7\" data-element_type=\"widget\" data-settings=\"{&quot;motion_fx_motion_fx_scrolling&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_effect&quot;:&quot;yes&quot;,&quot;motion_fx_translateY_direction&quot;:&quot;negative&quot;,&quot;motion_fx_translateY_speed&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;1&quot;,&quot;sizes&quot;:[]},&quot;motion_fx_devices&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;motion_fx_translateY_affectedRange&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:{&quot;start&quot;:&quot;0&quot;,&quot;end&quot;:&quot;50&quot;}}}\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1334\" src=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/business-people-hands-and-phone-in-networking-for-2023-03-01-19-56-25-utc.jpg\" class=\"attachment-full size-full wp-image-928\" alt=\"\" srcset=\"http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/business-people-hands-and-phone-in-networking-for-2023-03-01-19-56-25-utc.jpg 2000w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/business-people-hands-and-phone-in-networking-for-2023-03-01-19-56-25-utc-300x200.jpg 300w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/business-people-hands-and-phone-in-networking-for-2023-03-01-19-56-25-utc-1024x683.jpg 1024w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/business-people-hands-and-phone-in-networking-for-2023-03-01-19-56-25-utc-768x512.jpg 768w, http:\/\/zaam360.com\/wp-content\/uploads\/2023\/06\/business-people-hands-and-phone-in-networking-for-2023-03-01-19-56-25-utc-1536x1025.jpg 1536w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Take Your Social Media Marketing to Performance Marketing Performance Marketing is a results-driven approach to digital advertising where brands pay only for measurable actions\u2014such as clicks, leads, downloads, or sales\u2014instead of just impressions or reach. Unlike traditional marketing, which focuses on visibility and awareness, performance marketing ensures every campaign is directly tied to return on [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-622","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/pages\/622","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/comments?post=622"}],"version-history":[{"count":48,"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/pages\/622\/revisions"}],"predecessor-version":[{"id":1948,"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/pages\/622\/revisions\/1948"}],"wp:attachment":[{"href":"https:\/\/zaam360.com\/index.php\/wp-json\/wp\/v2\/media?parent=622"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}